Amidst the spree of layoffs affecting many in the crypto world, a contrasting narrative is unfolding at Binance. While a fresh headcount reduction is reportedly planned with an estimated 20% workforce reduction in June and layoffs occurring as early as March according to a source inside Binance, the overall picture reveals a significant expansion strategy. After noting earlier this year that it would not dismiss its employees, Binance is executing a new round of layoffs in June in some areas but, conversely, is reportedly in hiring mode. Despite the roiling market condition, the world’s largest crypto exchange, Binance, is on a hiring spree.

This strategic move sets Binance apart. Amid news of a number of big-name crypto-focused firms announcing mass layoffs, popular exchanges like Kraken are reducing staff while Binance, determined to break the norm, is actively seeking new talent. The world’s largest cryptocurrency exchange hopes to increase its workforce by 15% to 30%. Crypto winter is here, and Binance is making the most of it.

Crypto exchange Binance has decided to conduct a hiring drive amidst the market turmoil, especially when rival exchanges have been laying off employees constantly. This expansion comes even as crypto layoffs continue industry-wide, suggesting a long-term bullish perspective from the exchange. Accoridng to the latest reports first revealed by the online publication the Daily Hodl, the crypto exchange is planning a hiring spree as some of its competitors continue to slash jobs. Currently, Binance has more than 300 job openings, indicating a strong commitment to growth even during challenging times. The crypto giant appears to be strategically positioning itself for future market dominance.