How Much Did Binance Traffic Dip in 2025? Unveiling CEX Market Share Shifts
The year 2025 saw significant shifts in the cryptocurrency exchange landscape, particularly concerning traffic and market share. The latest report published by financial research firm ICO Analytics reveals that web traffic to all leading crypto exchanges declined. This article dives into the specifics, focusing on Binance's performance against the broader trend, drawing insights from Binance's own 2025 end-of-year report and independent analysis.
CEX Trading Volume Declines in 2025
Even as trading volume on centralized exchanges (CEX) declined 46% over the course of 2025, Binance remained the leader with a 66.7% market share in December versus 48.7% to start the year. Trading volumes on centralized exchanges declined, reflecting broader market conditions.
Binance Dominates Despite Overall Traffic Dip
While traffic to exchanges saw a dip, Binance captured 66.7% of all trading volume on centralized crypto exchanges in the last quarter of 2025. The biggest winner in 2025, Binance, gained nearly 20% market share, raising from less than 50% to nearly 65% by the end of 2025. Bybit's share gain followed, indicating a reshuffling of the competitive landscape.
Key Highlights from Binance's 2025 Report
Binance has released its 2025 end-of-year report, summarizing the key facts, statistics, and developments across our vast ecosystem. In 2025, we made significant strides in user acquisition and market penetration, consolidating our position as the leading crypto exchange.
Deep Dive: Analyzing Binance's Success
Based on in-depth analysis of available data and industry trends, Binance has quickly emerged as the top global crypto exchange – as highlighted by impressive statistics. Our comprehensive 2025 Annual Crypto Industry Report covers everything from the crypto market landscape to analyzing Bitcoin and Ethereum, providing a detailed understanding of the factors contributing to Binance's sustained leadership.
In conclusion, while web traffic to crypto exchanges experienced a decline in 2025, Binance not only maintained its leading position but significantly increased its market share, showcasing its resilience and adaptability in a dynamic market.