Universal Music and Google in Talks to Combat AI Deepfakes and Shape the Future of Music

The music industry is on the cusp of a revolution, and Universal Music Group (UMG) and Google are at the forefront. Deepfake music may become legitimate as UMG and Google negotiate a deal that could allow people to create AI-generated music. These discussions center around navigating the complex landscape of AI-generated music, specifically addressing the challenges and opportunities presented by deepfakes.

Technology giant Google and Universal Music Group, a leading player in the music industry, are reportedly in discussions regarding a potential partnership to address deep fake songs pose challenges, but also present exciting possibilities. Google and Universal Music are in negotiations to develop a tool for fans to create deep fake songs legitimately and compensate copyright owners, ensuring artists are fairly rewarded for their creative work. This potential collaboration seeks to strike a balance between innovation and protecting intellectual property.

Alphabet's Google and Universal Music are in talks to license artists' voices and melodies for artificial intelligence-generated songs, Financial Times reported on Tuesday. Google and Universal Music Group are reportedly engaged in discussions to secure licensing agreements for artists’ melodies and voices. These agreements would apply to AI-generated content, ensuring artists receive royalties and recognition for the use of their artistic contributions. The aim is to establish a framework that allows for responsible and ethical AI music creation.

The outcome of these discussions between Google and Universal Music will likely set a precedent for the entire industry, influencing how AI deepfakes are handled and how artists' rights are protected in the age of artificial intelligence. Stay tuned for further updates on this developing story as UMG and Google work towards a future where AI and music can coexist harmoniously.