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Two industries that have resiliency during any economic condition: baby and pets. This is a brilliant move by VET. Means they aren't going away. So what you’re saying is now we just Against the overall market downturn from the global pandemic, China’s pet food industry bucked the trend with notable growth. It was valued at USD 1.082 billion in 2025 Blockchain technology enables accurate traceability of ingredients, allowing pet food manufacturers to solve biosecurity problems and quickly bring health concerns about Blockchain technology enables accurate traceability of ingredients, allowing pet food manufacturers to solve biosecurity problems and quickly bring health concerns about VeChain VET is targeting the Multi Billion Dollar Chinese Pet Food traceability market using industry leading blockchain technology. Meanwhile Singapore set China's surging pet food market is projected to reach USD 1.475 billion in 2025. With proven track record in food traceability, VeChain is now talking to market leaders in the industry, aiming to 18 de sept. de 2025 Thanks to the three principles, the VeChain blockchain brings transparency and accountability to China’s troubled pet food industry. With its “proof of origin” principle 15 de sept. de 2025 Through VeChain’s blockchain technology, it is able to provide proof of pet food ingredient claims and quality by essentially telling a brand’s story in a trustless manner

VeChain Enters the Pet Food Industry: Revolutionizing Traceability & Building Resilience

VeChain (VET) is strategically expanding into the burgeoning pet food industry, a sector known for its resilience even during economic downturns. This move signals VeChain's commitment to long-term growth and stability, confirming they aren't going away.

Why Pet Food? A Market Opportunity Ripe for Disruption

Two industries that have resiliency during any economic condition: baby and pets. This is a brilliant move by VET. Against the overall market downturn from the global pandemic, China’s pet food industry bucked the trend with notable growth. The Chinese pet food market is projected to reach USD 1.475 billion in 2025, highlighting the significant opportunity for VeChain's blockchain solutions.

VeChain & Pet Food: Enhancing Trust and Transparency

VeChain VET is targeting the multi-billion dollar Chinese pet food traceability market using industry-leading blockchain technology. With a proven track record in food traceability, VeChain is now talking to market leaders in the industry, aiming to establish itself as the premier blockchain solution for pet food manufacturers. What you’re saying is now we just can have truly safe, traceable pet food!

Solving Biosecurity & Health Concerns with Blockchain

Blockchain technology enables accurate traceability of ingredients, allowing pet food manufacturers to solve biosecurity problems and quickly bring health concerns about products to light. Thanks to the three principles, the VeChain blockchain brings transparency and accountability to China’s troubled pet food industry. With its “proof of origin” principle, VeChain is transforming how pet food is sourced, manufactured, and distributed.

How VeChain's Blockchain is Changing Pet Food Traceability

Through VeChain’s blockchain technology, it is able to provide proof of pet food ingredient claims and quality by essentially telling a brand’s story in a trustless manner. It was valued at USD 1.082 billion in 2025. This enhanced transparency not only benefits consumers but also strengthens brand trust and improves overall supply chain efficiency. VeChain's involvement promises a safer and more reliable pet food market, building trust and accountability at every stage. Meanwhile Singapore…